New York Times and Wall Street Journal bestselling author Tim Grahl joined our January #BBchat Twitter Chat to discuss how writers can plan their own successful book launch.

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If you're looking for readership and engagement, finishing your book is the first step. These social media marketing tips can help you frame your approach to the process of promoting yourself and your work online.

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This post addresses market research for your book and the how to focus on the key elements that will help you craft a book that has the potential to be a best seller.

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If you’re finishing up your next book, stop writing and consider these points to increase your chances for a successful eBook launch – because a delayed book launch is better than a bad book launch.

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After all the hard work you've put into completing your book, a book launch party might be what you need to make a splash. Think big, find sponsors, get the word out, and give yourself plenty of time to plan and prepare.

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It’s more important than ever to know your market and know how to reach your audience. Start now, even as you write your book.

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What are the basics of book publicity? What do you do on a day-to-day basis? Generally, I tell my clients I prefer to start working on a book five months before publication. There are many media outlets that not only require working that far ahead – mainly magazines and venues that have authors as speakers – but sometimes it just takes a long time to work with some media outlets and convince them that this is a book and an author that they should pay attention to.

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