Excerpted from BookBaby's latest guide, 5 Steps To Self Publishing, Part I of our series addresses reasons to self-publish and the importance of professional editing.

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There are many ways to approach a hybrid publishing strategy, but the premise is simple: take the elements from the traditional and self-publishing models that best suit your situation.

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If you're making a print book, you need to pick your print format to please your print-loving readers. Decisions include color scheme, cover, and trim size.

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Most authors probably wish they had a gauge of some kind to stick into the pages to tell them when their book is done. It’s not just new, inexperienced writers who have that wish. Most published authors I’ve posed the question to say the same thing: it’s hard to know when to put down the virtual pen.

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By sending buying links through emails, texts, tweets, Facebook posts, and posts on their blogs and websites, independent authors are making sales and earning higher royalties.

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"Less is more" is a cute phrase for minimalists, but don't limit yourself when it comes to online retail options for worldwide book sales. Successful self-published authors are tapping into larger markets, which include many other retailers beyond Amazon.

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Print On Demand offers advantages that make selling printed books a reality – and a potentially lucrative endeavor – for today's self-published author.

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