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How To Become A Book Marketing Ninja

How To Become A Book Marketing Ninja

To be effective in today’s noisy world, you can’t be lazy when it comes to marketing and selling your books. You have to stretch your thinking and your methods. You must break old paradigms and shatter trusted formulas.

You must become a book marketing ninja!

Here are three ways to do that:

1) Reconsider all of your marketing tactics. One of the biggest promotional mistakes you can make is doing something just because that’s the way it’s always been done before. Just because everyone else pursues book reviews, bookstore distribution, library sales, and media exposure in a certain way (or even Twitter, Facebook and LinkedIn), that doesn’t mean you have to.

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How to Plan Your Novel to Set Yourself Up for Success

How to Plan Your Novel to Set Yourself Up for Success

(Editor’s Note: This article was written by guest contributor Ali Luke, author of Lycopolis.)

Ever given up on writing a book when it was halfway finished?

Lots of writers run out of steam along the way. Others don’t even begin: they have a great idea, but are creatively paralyzed at the starting line.

And worse still, some writers struggle all the way from the first sentence to the last line … only to find that their book needs massive structural revisions. They might even scrap it completely.

You don’t want to find yourself there. Instead, set yourself up for success right from the start of the journey. Here’s how.

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Celebrate National Poetry Month with Poem in Your Pocket Day!

Celebrate National Poetry Month with Poem in Your Pocket Day!

Tomorrow (Thursday, April 26th) is Poem in Your Pocket Day! A simple concept, the day invites people to:

1. Pick a poem you love

2. Carry it with you in your pocket

3. Share it with co-workers, family, and friends!

Poem-in-pocket-participants are also encouraged to share their poems on Twitter using the hashtag #pocketpoem.

For more information on the event and to watch a video about the day, click here.

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How to Plan Your Non-Fiction Book to Set Yourself Up for Success

How to Plan Your Non-Fiction Book to Set Yourself Up for Success

Editor’s note: this article was written by guest contributor Ali Luke, author of Lycopolis.

Have you ever started a book … only to give up part-way?

Some authors get a few chapters into their book before running out of steam. Others don’t even begin: they have a great idea, but they’re stuck at the starting line, not sure what direction to take.

And, even worse, some authors struggle all the way from the first sentence to The End … only to find that their book needs huge structural revisions. They might even scrap it completely.

You don’t want to be in that position. You want to set yourself up for success right from the start of your writing journey. Here’s how.

Have you ever started a book … only to give up part-way?

Some authors get a few chapters into their book before running out of steam. Others don’t even begin: they have a great idea, but they’re stuck at the starting line, not sure what direction to take.

And, even worse, some authors struggle all the way from the first sentence to The End … only to find that their book needs huge structural revisions. They might even scrap it completely.

You don’t want to be in that position. You want to set yourself up for success right from the start of your writing journey. Here’s how.

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Authors & Writers: 10 Must-Follow People on Twitter

Authors & Writers: 10 Must-Follow People on Twitter

The Twitter-sphere is full of awesome content, and growing every second! Sometimes it’s hard to keep up– so here are 10 people we think are worth following on Twitter right now (in alphabetical order by Twitter handle):

1. @BookBaby

BookBaby (of course!) offers writing tips, news, & trends from the company that makes self-publishing easy.

2. @brainpicker

Maria Popova is a self-proclaimed ‘interestingness curator & semi-secret geek obsessed with combinatorial creativity.’

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Enter Our Haiku Contest & Win a Free Basic eBook Publishing Package!

Enter Our Haiku Contest & Win a Free Basic eBook Publishing Package!

To celebrate National Poetry Month this month, we’re having a haiku contest!

Just post a haiku about writing or being a writer on our Facebook wall or via Twitter (using the hashtag #BookBabyHaiku) between Tuesday, April 10th and Friday, April 13th!

We’ll pick winners on Friday and give out 3 free BookBaby (Basic) submissions!

Happy Haikuing!

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6 Keys to eBook Publishing Success

6 Keys to eBook Publishing Success

1. Aggressive Pricing—buyers of ebooks, still conditioned by Amazon’s “all bestsellers for $9.99″ policy, want low prices. Low-low. So some writers are building their platform with free books, books for 99 cents, books under $2.99. This audience has its own expectations. Are there any successful trade ebooks for $30?
 
2. Great Content—Let’s face it, either your book addresses readers’ needs and wants, or it fails. It’s your job to make sure your book is good at what it intends to do, whether it’s information, how-to, telling a story, or inspiring readers to act. Do you have a unique take on a subject? Authority or expertise? You can’t succeed without great content.

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Europe’s World Book Night Comes to the U.S. in late April

Europe’s World Book Night Comes to the U.S. in late April

April is here which means World Book Night is coming soon. An annual event, World Book Night is a celebration aimed at spreading the love of reading and books by encouraging volunteers to go out into their communities and give out free, specially-produced, not-for-resale paperbacks!

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Getting Published – Step by Step

Getting Published – Step by Step

The good news is that while getting published can take time, the road map is clear. Many writers have used the approach outlined in this article to excellent results. Although it is not a small amount of work, with dedication, a little cool rationality and a dash of ‘right place right time,” your work will very well find its way into the world.

Step One: Building your Writer’s Resume

When submitting a novel, non-fiction book, and even poetry collection for publication, you, the writer, are required to provide what is called, for lack of a better phrase, a “Writer’s Resume.”

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The Anatomy of a Book Signing

The Anatomy of a Book Signing

Over the past year, I have set up dozens of book signing events for my children’s chapter book, Danny in a Newfangled World, and have learned a great many lessons about this unique sales gig.

For newbie writers looking to share their literary masterpiece through real face-to-face interaction, you should go into it understanding that the book signing experience can be both humbling and rewarding. If you are ready to take the leap into the brave world of book signings, here are some tips to prepare you:

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