Enlisting a book discovery service promoting cheap or free eBooks to a subscriber list – or helping you to boost your own social media efforts – is one way to get readers, reviews, more social networking, and a kick-start to your book sales.
Whatever your preferred means of promoting your title, free and bargain book listings could be one way to kick-start your book promotions. As with any promotion, it’s up to you as the author – or whoever is in charge of the book promotion – to vet providers and make the right decisions regarding where to spend money and how to position your book. In other words, we’re not specifically recommending this approach, but if you’re inclined to give this promotion tactic a go to aid in book discovery of your title, here’s a list to set you on your way.
The idea is simple enough: These services provide access to their lists, typically by email, with titles vetted by their established processes. Most are up front with their subscribers that these promotions are advertorials, in conjunction with various other criteria: some services boast of stringent editorial input, meaning every title is approved by an editorial staff before being included, while others have much softer criteria. This means that, should your title not make the cut at one service, there are others that will probably carry your title.
Here are 10 services that cater to independent authors:
BookBub is a book marketing and discovery platform that promotes limited-time discounts on eBooks via daily emails to subscribers in various genre categories.
|Your book must be free or discounted at least 50%||Only 10-20% of submissions pass editorial review||Between 222,000-3.7 million depending on genre||Ranges from $70-2,500+|
BookGrbbr is built to facilitate reading in exchange for sharing. When you share your book and someone “Grabbs” the content you’ve shared, BookGrbbr requires them to share the content prior to reading, prompting their friends to do the same all the way up the social media ladder.
|Authors are required to have one or multiple social media profiles||Authors can share excerpts or complete texts and set a cap on downloads||Depends on the outreach of your social network.||$25 a month|
BookLemur delivers fee and discounted titles through daily alert emails to its subscriber list and posts eBook features on its Facebook page.
|Your book should be priced between $0-$3.99||Book is screened for approval, must meet promotion criteria||11,000 subscribers + 5,000 Facebook followers||$25+ depending on genre(s)|
Bublish is a service that facilitates authors’ use of social media with metrics and resources to help authors use and track excerpts from their work to fuel their social marketing efforts.
|Authors are urged to have one or multiple social media accounts||Book must be in .epub format||Depends on the outreach of your social network||$9.99 a month / $99 per year|
Freebooksy posts a free eBook once a day (at least), covering multiple genres. eBooks are free on the day they are posted. Freebooksy participates in the Amazon Associates Program.
|Your book must be free for the duration of the promotion||Boasts 245,000 Facebook fans||Varies by genre, from 35,000 to 170,000||Varies by genre, from $40 – $150|
Free Kindle Books & Tips
The majority of posts to the KB&T blog provide a mix of free Kindle book offers of discounted or “exclusive” deals, along with Kindle tips to vary the content.
|Must have eight reviews, and a 4 rating at Amazon, plus other requirements||Erotica, get rich quick, and controversial material is generally not accepted||Daily emails go to 150,000, with 600,000 accessing the blog||$25-$100 depending on promotion|
The Fussy Librarian
The Fussy Librarian sends 121,000 subscribers a daily email, though subscribers in specific genres vary.
|Requires at least 10 reviews and a minimum Amazon rating, books priced below $5.99, and editorial approval||Inclusion on searchable data base for 30 days||20,000-105,000 depending on genre||$12-18 depending on genre|
Goodreads is the world’s largest site for book recommendations, with more than 30 million members, 900 million books, and 24 million reviews.
|The Author Program allows anyone with a finished book (preferably published and for sale online) to join||Goodreads offers genre-targeted advertising, including a giveaway program to boost awareness||Varies on user preferences||Free to list a book, paid advertising prices vary|
NoiseTrade Books connects authors with readers through the exchange of free eBooks and audiobooks for email addresses.
|All content is free||Readers “tip” whatever amount they want and can share eBook or audiobooks with their social networks||Not listed||NoiseTrade keeps 20% of tips, plus 5% and 30¢ for transaction fees|
Riffle Select is a service that connects authors and new readers through limited-time eBook deals. Subscribers sign up to receive daily emails featuring free and discounted eBook titles across a variety of genres.
|Your book must be free or discounted by at least 50%||Not all books are selected – depends on submissions by genre||Not listed||Between $25-100 based on list size, category, eBook price and availability|
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