BBchat-March-SocialFor the March edition of our #BBchat Twitter chat, we asked a few of our authors and literary friends from around the world, including Shannon McLay (former BookBaby author of Train Your Way To Financial Fitness) and BookBaby president Steven Spatz, for their thoughts on the concept of hybrid authors, the term used to describe writers who are involved in both traditional and self-publishing somewhere in their literary career, and how to navigate that transition successfully. We prefaced this month’s chat with some initial pointers to get the conversation started, as well as a brief biography of Shannon, which you can check out here.

Interestingly, a few authors who joined us for the chat were themselves hybrid authors already. While a few said that they would miss some of the guidance and marketing power of a traditional publisher, they would happily self-publish again because of the freedom and creative control it provides, including higher profits. A number of interesting marketing ideas and promotion tips were also shared; we hope you find them to be useful!

To view the entire chat transcript, please visit this link. Below is a selection of questions and answers from our discussion.

On seeking feedback:

On marketing and promotion tools:

On success after publishing:

On self-publishing:

What are your thoughts on the concept of the hybrid author? Let us know in the comments below.

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Lucy Briggs

About Lucy Briggs

Lucy Briggs has written 22 posts in this blog.

Lucy Briggs is BookBaby's social media coordinator, Twitter Chat interviewer, and LiterarYeti tamer.

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