Why An Endorsement from a Niche Blog is Better Than Mainstream Media Coverage

Forbes.com recently featured one of the best articles I’ve ever read on the power of niche blogs for promoting your book. Writer Michael Ellsberg gives a personal account of his successful book launch and how an endorsement from Tim Ferriss helped him sell far more books than a piece in the New York Times or a story on CNN.

He says of the experience: When trying to promote a book, the main place you want coverage is on a popular single-author blog or site related to your topic.

But that is just the thesis statement. Check out the full story HERE for details. It’s a loooong article, but so worth reading in its entirety.

-Chris R. at BookBaby

 

Chris Robley

About Chris Robley

Chris Robley has written 193 posts in this blog.

Poet, songwriter, producer, blogger, person, & marketeer. Edmund White said, "Biography can be the most middle-class of all forms, the judgment of little people avenging themselves on the great." What would he say about

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