The Ploughshares at Emerson College blog recently posted an amusing series of graphs titled "Depressing Graphs For Writers." Did I say amusing? Well, it depends on your sense of humor and which phase of the literary arc you're currently in, but it might help lighten your mood after a rough week of writer's block or frustration that your latest has yet to land on the best seller list.
When writing – be it a short story, an exposé, or marketing copy – there are three questions you should answer before you actually sit down to work. Follow this guide to help clarify and focus your message
Self-editing can be harder than writing because we grow to love our creations, and we often have difficulty seeing them objectively. We have a hard time destroying the little superfluous bits that keep our manuscripts from greatness because it feels like we’re destroying pieces of ourselves.
Every author, or soon to be author, who reads this blog knows one indisputable fact: completing a book is hard work. Blood, sweat and tears flow – and that’s just to get through chapter one. Or is there an easier way? Publishing expert Nina Amir thinks so, and after reading her book, How to Blog a Book: How to Write, Publish and Promote Your Work One Post at a Time, I do too.
Viv Oyolu joined our July Twitter chat to talk book marketing strategies and to share tips for podcasting more effectively. We frequently hear our friends in literary circles asking how to promote their books more effectively, and podcasting and podcast interviews aren't often part of the conversation. It's not as difficult as many authors think, and Viv was full of great info to help authors get started.
As an author, we know you appreciate the value of the written word, but there's something about an infographic that spells out an idea and puts it into perspective. We asked our designers to create this infographic to help add a colorful twist to the notion of how to promote your self-published book. If you're going to use print on demand books – we've got ideas for how to put 100 of them to work for you.
A sales pitch, no matter how you dress it up, sounds like a sales pitch. And who likes being sold to? Premium cable channels and the DVR industry have been built on the premise that nobody wants to watch commercials. The same is true for social media updates; fans and followers who have chosen to follow you and see your posts are like everybody else: they don’t want a sales pitch. They want to be engaged. They want to be entertained. They want to get to know you.